Often times sales don't come in because customers don't know you, your company, or what you do within your company.
They need the 3 C's to start buying from you: Content, Consistency & Courage.
In this 3-Day training we dive into strategy on how to connect with your target audience at a greater level. In addition to providing a strategy our team coaches you and your team through implementation virtually. We offer an opportunity to share screens and show you and your team live behind the scene examples of how we utilize the 3 C's.
This 3 day training session will guide you and your team, order your steps, and direct your days to build the 3 C's into your framework.
We build from the basic foundations to higher level concepts listed below:
- What content does your audience need to engage with you
- Which methods are effective to create and disseminate your company information to gain audience awareness and conversion opportunities
- How to track and manage your analytics and how it connects to the 3 C's
- Identify and implement the template your team needs for them to effectivly manage your business and brand on your behalf
- How to create the external view of choice for your company so that your target audiences perception is impacted by your intended priorities through branding
- How to how and what to automate to boost your 3 C's
- Which systems are great for outsourcing and how to fulfill your outsourcing needs
- How to very simply and consistently create daily leads with your existing team and their media profiles
- How to train and pick your copy writers
- How to train and pick your photographers
- How to train and pick your social media management team
- How to automate and schedule your content and pick pick who manages it
- How to train and pick your lead generation team moving forward
We clear the path to model which kind of content to create. Coach how to gage and specify consistency requirements. Explore and expand what is needed to show courage in your presentation and how you can create opportunities for your target audience to take courage and connect with you. This eliminates the need to only expect to find your customers. It illuminates a reality that customers are looking for you and the solutions your products and services bring while showing you how to allow them to find you with effective application of the 3 C's.
In the ideal situation you or your team have already established a product or service to serve a predetermined target audience.
However, in many cases industry leaders know who they want to serve and how they want to serve them but are stuck on how to actually engage with that audience effectively without spending tens of thousands of dollars on ads in test rounds. After the test rounds its often found that much of the ad spend was not successful. Later on it can be found which ads in the ad set had a chance to succeed just to pour more into the ads to maximize the ROI and processes and hopefully get out of the negative into a position of profit.
This 3-Day Training reversers the order of events and omits areas that are too costly. We give specific strategy for your business to utilize the 3 C's at a low time and low cost threshold so you can maximize your funds and advertisement budget to leverage in a system and precess that has already shown success before thousands of dollars are tested on an ad. We offer panel discussions with industry specific professions to give you access to niche specific processes and principles that you can take ownership of and utilize if you desire to expand your business, brand, and bank account balance.
The 3 C's 3-Day training is designed as a map to close the gap between you and your goals. Our team is here to walk you step by step from where you are to your intended destination.
The Three C's:
Content - Where your target audience finds you.
Consistency - Where your target audience trusts you.
Courage - Where your target audience transforms into your customers.